A Lifestyle store requiring complete overhaul of their website including Search Engine Optimization, Social Media training and implementation.
Cottage Chic Store
Cottage Chic has locations in Charlotte and Aberdeen, NC. The store offers exclusive and unique home decor items such as linens and bedding accessories, furniture, rugs, lighting and fabrics. They have a worldwide clientele. All their products (12,000+) are high quality and they purchase from the best name brands in the country, such as Bella Notte, Shabby Chic, Matteo or Pine Cone Hill. They also offer exclusive design and decorating service. This includes 3D CAD modelling and in-house consulting.
E-Commerce, Design, SEO, Social Media
Cottage Chic, an online store pioneer of more than 10 years, needed to redesign and reorganize their online E-Commerce store to adapt to growing competition in their industry. Furthermore it was very important to maintain and improve their excellent Search Engine ranking. In addition a Social Media strategy was necessary to sustain their market position.
Tangram Media improved the existing website with a new design and programing. Our programers were able to adjust the old coding to new standards. Tangram is also responsible for the maintenance and implementation of all products on the site. We are currently working on a complete new E-Commerce store for Cottage Chic, to be completed by the end of 2012. A thorough research of relevant Keywords and generation of a strategy for implementation was revised. Keyword performance is monitored and adjustments are put in place when necessary to keep top ranking. Furthermore staff was educated in Social Media strategies and progress is being monitored continuously.