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Football and WordPress Blogs

Football and WordPress Blogs

To be honest: Not too long ago, neither of these two terms did mean anything to me. Coming from Germany I grew up with soccer and although my husband and my sons are dedicated Football fans it has never occurred to me that this All American sport could ever win my heart. And when my husband told me about WordPress Blogs as a possible and less expensive alternative to a website I thought of it as something I would never be dealing with.

Well, today I can frankly admit that I got it wrong all along. Not only do I find Football to be an extremely interesting and fascinating sport, I also think that WordPress Blogs are a great idea for non-profit clubs and organizations to get a successful and inexpensive presence on the web.

You may legitimately ask me: What made you change your mind? Well, for Football the answer is easy. A good friend of mine is a Football mom and a Pinecrest Patriots Booster Club member. When she took me to my first live Football game ever, I was not only thrilled by the tactics, the complexity and the speed of the game I was also touched by watching people listening to the National Anthem and showing their national pride. Even today, this still sends shivers up my spine.

The more I learned about the Pinecrest Patriots and all the efforts that are put into this enterprise by players, coaches, parents and volunteers the more I wanted to be part of this great experience. But how? Since Tangram Media Inc. provides (among other online business solutions) websites I offered the Patriots to “create” a page within the Moore County Schools website system. With the success of the team and me getting more and more experienced and feeling more and more comfortable we “outgrew” the school page and decided to get our own domain name: www.pcpatriotsfootball.com.

And guess what? This website is based on a WordPress Blog and has done more than just fulfilling its purpose. It not only allows me to post news, events, game schedules and scores, I’m also adding pictures and links, introducing players and coaches and honoring sponsors and volunteers. Not to mention interacting with fans. On top, with “Google Analytics” I’m able to constantly check the site traffic and to get updated reports on how many people visited the site, when, how long they stayed on which page and if they are returning visitors or new to the site. Since the template didn’t cost anything and the hosting price was a bargain this WordPress Blog website is a success story in itself. Getting the site up and running required some extra efforts but with the help files and videos provided by WordPress Blog everybody can do it.

Most probably you will find me at the next Patriots’ home game and later that same night on my Mac updating “my” WordPress Blog site  … hopefully adding another win.

Go Patriots go!
Carmen

How to Make a Website Successful

When doing business on the Internet, there are many ways in which you can make a website successful. Although the look is important, fancy websites don’t make sales.

There is much more to creating a quality website. To make it successful, you must create a website that will be of interest to your target market and make them want to visit it over and over again. In addition, it should lead your visitors to take the action you desire, such as joining your mailing list, or making a purchase.

Selecting a Website’s Niche
The first step toward how to make a website successful, will be to target it for one specific niche. For example, if you are designing a website about wine, everything within it should relate to wine.

Selecting a Website’s Keyword Phrase
You must also select the most relevant keyword phrase for each webpage. A keyword phrase is two or more words that best describe your webpage. For example, if your webpage is about ‘making wine,’ your best keyword phrase would be ‘wine making.’ You should use your keyword phrase a few times within your webpage, as this will enable the search engines to determine what the website is about. This is a very important step to make a website successful.
Using HTML Heading Tags
When you begin writing your content, it is very important that you use the HTML H1 heading tag with your main title at the top of your webpage. In addition, use th HTML H2 tags for your sub-titles. This is very important, as some search engines place relevance on the text displayed with heading tags.

As the default text for the H1 heading tag is very large, you may want to use CSS style sheets to display the heading tags in the font style and size you prefer.

Using META Tags Within a Webpage

Another step to help make a website successful is to include META tags between the HEAD tags of your webpage. META tags help the search engines to know what keywords are relevant to the webpage. They are also used to tell the search engines what the webpage is about. Many search engines will display this description within the search results.

Backgrounds and Text
It is always best to display a webpage with a white background and black text, as this will make the text easy to read. Distracting backgrounds will make the text hard to read. A good rule of thumb is to just use common sense and keep it simple. This alone is a great way to help make a website successful.

Animated Graphics
If you’re using animated graphics, it is important that you use them sparingly. Graphics that continually flash are VERY annoying and may prevent your visitors from returning to your website in the future.

Navigational Links
It is very important to include good navigational links on every page. They should be displayed at the top, bottom, left or right side of your webpage. In addition, your visitors should be able to get to any webpage within your website within four clicks.

Webpage Layout
Always be consistent with your design. This is a very important step to help make a website successful. The layout for should be the same on each page. If you make it different, your visitors will become confused. In addition, it will make your website appear to be unprofessional. Your design should include the same layout, logo, and navigation setup on each page.

Spelling and Grammar
Always make sure you proof read and spell check your webpages for errors. It is also very important that it doesn’t have any broken images or links.
Important Webpages
When you launch your website, it is very important that you include the following webpages:

About
The ‘About’ page is used to tell your visitors about you and/or your company.

Privacy
The ‘Privacy’ page is used to let your visitors know what you do with their personal information, such as their email address.

Terms and Conditions
The ‘Terms and Conditions’ page should be displayed on your website for your protection.

Site Map
A ‘Site Map’ is used to help the search engines index your website more easily.

You can learn more about all of these pages by doing a search through your favorite search engine. They are very important and will help make a website successful.

Website Interactivity
Another way to make a website successful is to make it interactive. This can be done by including a targeted forum that compliments your website, a form in which they can subscribe to an ezine, a feedback form to enable them to give their opinion, or an informative blog in which visitors can comment.

Web Browsers and Screen Resolutions
When you begin designing your webpage, it is HIGHLY recommended that you install the most popular web browsers on your computer. This will enable you to see how your website will display in different browsers. You will find that it looks great in one browser and terrible in another. It would be wise to design your website to display properly in Firefox and then it should display properly in Internet Explorer, Opera, etc.

It is also important that you view your website through different screen resolutions. You can either open your webpage in your browser and then change your computer’s screen resolution, or there are resources online that you can visit, such as Any Browser, to test your website.

If you follow these simple guidelines, you can begin to make a website successful in no time.