The Black Hole Effect of Social Media
“Black Hole” your customers When done right, social media can create a “black hole effect” around a brand in which customers not only create excitement around your brand but also immerse themselves in it. The keyword here being “customer”. The…
Timeline – Facebook’s Christmas present to you 
Finally the new Timeline profile is being rolled out, like it or not… considering most of the general public has whined and complained about the most recent changes to Facebook. Timeline might be a different story! Businesses will still have…
Facebook: Sort your Friends with “smart lists”
Facebook has introduced “smart lists” that automatically sort friends into categories and prioritise news from those dearest to members of the world’s largest online social network. The rollout of smart lists commences on Thursday and comes as rival Google+ seeks…